Resource Systems
Resource Systems is the developer of CareTracker, a data
collection and reporting system for long-term care organizations
that greatly enhances resident care. Through an initial
rebranding of CareTracker, strategic planning, direct mail,
trade show displays and ad campaigns, we have helped make
CareTracker one of the most recognized names in long-term
care software. Sales and lead generation goals have been
met or exceeded since our partnership began. We also developed
the Nursing Assistant of the Year Program, which generated
great press as well as additional brand awareness and buzz
within the industry.