Our Blog

Short Attention Spans and Advertising

By the time I can count to eight, some of you will have already clicked out of this article. While I can’t entirely disassociate that from my writing skills, here’s the truth: The average human attention span is eight seconds. According to a 2015 study by Microsoft, that’s down from 12 seconds in 2000.

So what […]

By | June 26th, 2017|Creativity, General Interest, Online Advertising, Social Media, Uncategorized, Web Development, Website Design|Comments Off on Short Attention Spans and Advertising

Narrative-Based Advertising

Our world is anything but stagnant. For an individual, this is hard. For advertisers, it’s even harder. Cutting through the clutter is tricky enough, let alone staying in a prominent spot where consumers can see you. That’s one reason companies are turning from the in-your-face promotions of the past, in favor of narrative-based advertising. Here’s […]

By | June 19th, 2017|Creativity, General Interest, Online Advertising, Social Media, Uncategorized|Comments Off on Narrative-Based Advertising

Adena Wins Gold Aster Award

We are thrilled to congratulate Adena Health System on its award-winning urology campaign! The ambient advertising campaign sought to bring awareness to common symptoms of urological problems. To do it, we crafted a series of bathroom stall wraps for restaurants and venues around Chillicothe. Each one posed a similar question: What are you missing out […]

By | May 22nd, 2017|Creativity, Our Partners, Our Talent|Comments Off on Adena Wins Gold Aster Award

Red-Hot Ideas For Revamping Your Strategic Marketing This Summer

As we inch nearer to summer, the days grow longer, the weather gets balmier, and spirits slowly but surely lift. Summer is the perfect time to play around with fresh, fun approaches to marketing. To get your creative juices flowing, check out some of these ideas:

Get connected.

Grow your social media following and help your customers […]

By | May 1st, 2017|Creativity, Marketing, Social Media|Comments Off on Red-Hot Ideas For Revamping Your Strategic Marketing This Summer

Cracking the Instagram Code

Is your business’s Instagram account not seeing the response you were hoping for? Instagram’s unique platform doesn’t offer as many different features as Facebook or LinkedIn, but Instagram’s simplicity (upload a picture, slap on a hashtag, and wait for the likes to roll in) leaves more room for interpretation and creativity than you may first […]

By | April 21st, 2017|Marketing, Online Advertising, Social Media, Uncategorized|Comments Off on Cracking the Instagram Code